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Administración de ventas : conceptos, practicas y casos /

Johnson, Eugene M.

Administración de ventas : conceptos, practicas y casos / Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing ; tr. Cecilia Avila de Baron - 2a ed. - México : McGraw-Hill, c1996 - xxiv, 784 páginas : ilustraciones ; 23 cm.

ISBN: 958600449X

Subjects--Topical Terms:
Administración de ventas

LC Class. No.: HF5438.4 / J65 1996

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