Shopper marketing : cómo incrementar las decisiones de compra en el punto de venta / Markus Stahlberg, Ville Maila, editores ; traducción, Enrique Mercado González

Contributor(s): Material type: TextTextPublication details: México ; Grupo Editorial Patria, 2014Description: xi, 275 páginas : ilustraciones ; 24 cmISBN:
  • 9786074388480
Uniform titles:
  • Shopper marketing : how to increase purchase decisions at the point of sale. Español
Subject(s): LOC classification:
  • HF5828 S56 2014
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