Marketing de servicios : personal, tecnología y estrategia / Christopher Lovelock, Jochen Wirtz ; traducción, Leticia Esther Pineda Ayala

By:

Contributor(s):

Material type: Text

TextPublication details: México : Pearson Educación, 2009Edition: 6a edDescription: xxii, 647 páginas : ilustraciones ; 27 cmISBN:

Uniform titles:

Subject(s):

LOC classification:

Online resources:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Home library	Call number	Materials specified	Copy number	Status	Date due	Barcode
Libro	Tuxtepec	HF5415.122 L68 2009 (Browse shelf(Opens below))		Ej. 1	Available		TX003719

Traducción de: Services marketing : people, technology, strategy.

Click on an image to view it in the image viewer